Pie-Not Expands to Whole Foods Market
Pie-Not, Orange County’s first Aussie-style bakery, recently announced that it is bringing its authentic savory meat and vegetarian pies to the frozen entrée sections of Whole Foods Markets across Orange County and San Diego. Whole Foods Market, the leading supermarket providing the finest natural and organic foods available, with an unshakeable commitment to sustainable agriculture, now carries three of Pie-Not’s individually-wrapped savory selections, all offered frozen and ready to bake-at-home.
The expansion deal comes after a successful test of the pies in several Whole Foods Markets locations in Orange County in 2014. In working with Whole Foods Markets to bring the Aussie savory pie experience to more consumers, the Pie-Not team was committed to developing and testing their most popular savory offerings, and aligning them with Whole Foods’ strict and exhaustive sourcing practices. After two years of working tirelessly to perfect their frozen pies, the resulting Pie-Not offerings sold at Whole Foods are all free of artificial additives and preservatives, and the proteins are hormone and antibiotic free. They use only humanely and pasture-raised proteins, and the beef is grass-fed beef.
The selections that will be available at all Whole Foods Markets in the Orange County and San Diego areas in the frozen entrée sections include:
• The Dog’s Eye Pie (the classic Aussie meat pie with grass-fed ground beef and finely diced onions in a shortcrust pastry shell with a puff pastry lid, $7.99)
• Southern Comfort (white meat chicken breast with peas, carrots, potatoes, celery and thyme in a white wine cream sauce with black pepper in a shortcrust pastry shell with a puff pastry lid, $7.99)
• The Hippie Roll (spinach, ricotta, walnuts, Swiss and Gruyere cheeses, and cayenne, $4.99)
Pie-Not’s savory pies and pastries are available at Whole Foods Markets in the following Orange County cities: Huntington Beach, Tustin (Jamboree), Newport Beach (Fashion Island), Laguna Beach, and Laguna Niguel. In San Diego, the following Whole Foods Markets carry Pie-Not: Encinitas, Del Mar, La Jolla, and Hillcrest.
For more information on Pie-Not and their Whole Foods Market expansion, please visit www.PieNot.com or call (949) 650-PIES.